Hey Hi Hello,
Nice to meet you.
I'm a designer, artist, and craft person based in Brooklyn, NY. Currently I’m an ACD of Product Design at American Express’s in-house creative agency, but I also care deeply about bagels, knitting, figure skating, and my Miniature Schnauzer Polly.
Selected Work
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Selected Work
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Selected Work 〰️ Selected Work 〰️
Coachella
I led the design and execution of each landing page for the full suite of Amex’s music festival partnership portfolio, including Coachella, Stagecoach, Austin City Limits, and BST Hyde Park. This promotional hub showcases on-site perks for card members, and drives interest in Amex’s experiential marketing tie-in with the festival.
Formula 1
As the Lead UX/UI Designer, I was responsible for defining the overall user experience and visual design strategy for the American Express Formula 1 and F1 Academy web pages.
Member Week
As Lead Designer of the American Express Member Week Visual Identity System, I was responsible for developing, defining, and operationalizing a comprehensive brand system that scaled across consumer and B2B touchpoints while protecting Amex brand equity.
Delta Sky Miles
As the Lead UX Designer, I led the end-to-end experience strategy and design for the Delta SkyMiles American Express co-brand landing pages across both Consumer and Business (B2B) segments. My role focused on aligning business objectives, partner brand standards, and user needs into a cohesive, high-performing acquisition experience.